The Next Step In Social

For some strange reason, there are still those who believe social media is just a fad, but more people have realized that social media is here to stay. Regardless of the side your on, you should still be informed of what’s to come. In this article I will cover a few things to expect in the future of social media.

1. I foresee companies deciding to build social e-commerce stores on social sites, like Facebook. With a social platform like Facebook that has 700+ million users, it’s hard to believe that companies won’t try to capitalize on that further. Why not keep the prospective customers in one place where they can shop and socialize.
2. The physical world and digital world will become more connected. With the increase in smart-phone and tablet users, 1 in 2 people by December 2011, it becomes easier to stay connected. Meanwhile, app developers create more and more ways to connect the two worlds with the tap of a button.
3. There will come a time when data will find you instead of the other way around. With all of the companies we allow to collect data on the who, what, when, where, why and how we do things online, what we are interested in will begin popping up once we log on, without even searching for it.
4. SEO & Social SEO will become more important as time goes on to prevent an information overload. Due the immense amount of information that will be coming in, not only the standard info that’s on the internet, but also social info that increases every day, today’s search engines will have to adapt. This means that we will see new search engines to search only social info, starting the Social Search Revolution.
5. Pay-Per-Share will become more common. With so many people sharing on a normal basis why not generate money from it. Twitter has begun the wave and I feel many will follow suit with their own variations of pay-per-share programs in order to increase profits.