Earlier this month, we had a presentation on tracking and social media marketing for the Greater Reading Chamber of Commerce Rev Up Your Marketing 2010. At the event, we discussed a method for tracking Bit.ly links within communications. One of the attendees asked if it would work for TinyURL; theoretically, we did not see any reason why it would not work. So, we tested this theory and wanted to provide our readers with the information to track with TinyURL.
Step 1: Identify the page you want to send traffic to (www.dabrianmarketing.com).
Step 2: Go to Google URL Builder
Step 3: Add the Source, Medium, and Campaign Name.
Step 4: Document URL for Future Reference.
Step 5: Place the Generated URL into Make TinyURL Tool.
Step 6: Test the URL prior to distribution.
Step 7: Verify in Google Analytics
Step 8: Start Implementing into Tweets, Linkedin, and Facebook initiatives.
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