Just last week Microsoft updated their adCenter Desktop program, making it easier to manage and update PPC Campaigns running on the Bing and Yahoo Search Engines. A few of the changes included faster bulk bid estimates, easier import process of Google AdWords campaigns, default location targeting, and more. For the official announcement and further details about the updates check out the adCenter Community Blog. Now Microsoft adCenter just needs to make the Search Query Report accessible to agency log-ins, since it contains import data to managing keywords. Anyone have any other changes they would to see on adCenter Desktop program?
By the way, have you seen the new changes to the web UI of adCenter? PPC Hero wrote a great post detailing the major changing.
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